The Insider's guide to demographic know-how : everything marketers need to know about how to find, analyze, and use information about their customers
Title:
The Insider's guide to demographic know-how : everything marketers need to know about how to find, analyze, and use information about their customers
JLCTITLE245:
edited by Penelope Wickham.
Publication Information:
Ithaca, NY : American Demographics Press, [1988]
Physical Description:
246 pages : illustrations ; 24 cm
ISBN:
9780936889030
Bibliography Note:
Includes bibliographical references and index.
Added Author: